What I Learned About The A$AP Movement At The Fool’s Gold x LTD Holiday Party

The annual Fool’s Gold x LTD Holiday Party, went down at “The Gallery” of the Dream Downtown NYC last night and it was a movie (what do you think hipsters use as an adjective instead of “movie”? documentary? anyways) The night featured DJ sets from Texas’ own OG Ron C, The Brothers Macklovitch (A-Trak & Dave1), Just Blaze and Nick Catchdubs; so my inner white girl was thrilled! The event was hosted by Danny Brown and A$AP Ferg, so you know all the Hip-Hop hipsters came through!

Leaving the long-tees, Timberland boots, and wife-beaters at the Slaughterhouse show, I needed more than a block to prepared for the skinny jeans and mohawks in attendance at Dream. Throughout the night I moved through a crowd breaking out in spontaneous A$AP chants, shwaggy smelling weed, and hands full of $13 whiskey drinks (i’m sure most brought along their good friend Molly to the party as well.)

I met Danny Brown the night before, it was great seeing him again he’s not only talented but down to earth and seems like an all-around good dude. This was my first A$AP experience though, obviously being the “pretty mutherfucka” that signed a deal first I am most familiar with him, but last night I got to learn more about his crew.

The ASAP brotherhood, is one team of dope emcees, producers and overall creative artists who swag out together, party and have each others’ back. The only other Hip-Hop show i’ve clutched my camera with all my life has been at an Odd Future show, before last night. The ASAP Crew is comprised of ASAP Rocky, ASAP Twelvyy, ASAP Nast, ASAP Ty, ASAP Ferg, and ASAP Yams.

I left Dream with the same feeling and understanding as I did leaving Lil B’s Highline Show and Odd Future’s Terminal 5 show. The A$AP kids are devoted to this movement, they know every word, do every dance move, it’s like a religion. These guys remind me of Odd Future in the way they are like brothers, they stick together, they go on stage together, and you get the feeling if you fuck with one of them they will all fuck you up (in addition to the hip-hop mosh pits they create at shows) The Lil B similarity comes from the way their fans transformed these artists from an online/underground sensation into an entire  new wave of hip-hop never seen before, this swag movement is here to stay kids.

With all that being said the party was dope, amazing DJ sets and swagged out performances, see you next year!

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About jaimlou

Manager of Publicity & Artists Relations at LULU COHEN MEDIA

Posted on December 22, 2011, in 2WGZ Original, Blog, Events, Insider, Lesson of the day, Music, New Pictures, Spot Light, Swag, Uncategorized. Bookmark the permalink. Leave a comment.

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